Sevrat Leather – Flipkart Marketplace Launch
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Case Details
Clients: Sevrat
Start Day: 13/01/2024
Tags: Marketing, Business
Project Duration: 9 Month
Client Website: www.sevrat.com
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Summary
The launch of Sevrat Leather into the competitive Indian e-commerce landscape required more than just listings; it required a total brand immersion. Entering a market saturated with generic “leather-look” products, Sevrat needed to justify its premium price point through authenticity and high-end visual storytelling.
As a result, Sevrat has successfully transitioned from a new entrant to a recognized name in premium leather apparel, leveraging the same high-quality content standards that drove success for DigitalXnode’s portal projects.
What Did Herrington Do
Company’s merger successfully brought together a vast network of stores spanning multiple countries, establishing a unified corporate entity. Following the completion of the deal, Company’s leadership made the strategic decision to reshape the company’s.
Just as we cleaned the DigitalXnode portal, we ensured the Sevrat Brand Stores were 100% free of cluttered ads or intrusive pop-ups, creating a luxury “Virtual Showroom” experience.
Leveraging our “No-Plagiarism” rule, we created unique, high-definition A+ Content and product descriptions. This ensured a 100% Quality Check (QC) pass rate and high organic ranking from Day 1.
We deployed a two-pronged advertising strategy: Sponsored Brand Videos on Amazon to build luxury trust, and Smart ROI Product Listing Ads (PLA) on Flipkart to drive high-volume sales.
Data Analysis Chart
The Results
Our involvement in the Sevrat launch led to significant marketplace milestones within the first two quarters of operation:
Customer Reviews of the Case
The team built a high-performance portal that is fast, secure, and incredibly user-friendly. Their approach of using unique, high-quality content and a disciplined daily posting schedule allowed us to scale rapidly. If you are looking for a partner who understands how to build a brand that actually converts, I cannot recommend them highly enough.
